A2ii-IAIS Dialogues
Stimulating Demand: The Supervisor’s role in building Insurance Awareness – A2ii-IAIS Consultation Call
The report and presentations of this call can be found on this page.
Lack of insurance demand is one of the most important obstacles for the development of responsible inclusive insurance markets. In managing risk, the unserved and underserved population generally do not know which risk management tools – such as insurance – exist, and they do not trust the insurance sector. This has an important impact on the willingness to buy and renew insurance products. Although first-hand experience with insurance products is the most effective tool to increase insurance awareness, risk management and insurance awareness programmes also play an important role to confront the demand challenge.
- How do the promotion of risk and insurance awareness fit together?
- How do you ensure that risk and insurance awareness programmes have an impact?
- How do you ensure that risk and insurance awareness programmes will be sustainable and available over time and who should pay for them? How do you create intelligent public-private partnerships?
- What is the difference between financial education, marketing and the insurers' disclosure obligations? What is the role of the supervisor?
This consultation call on Thursday, 18 July 2019, and explored key issues with regard to stimulating demand and the role of the supervisor in building insurance awareness.